The Most Sustainable Egg.

Since the beginning of ecoegg, our journey has been marked by a relentless pursuit of sustainable solutions.

Now, in a new collaboration with Nickelodeon’s SpongeBob SquarePants as part of Operation Sea Change, we’re elevating our mission to new heights – uniting to cleanse our oceans and amplify the message far and wide. Each year, a staggering 11 million tonnes of plastic invade our oceans, disrupting the delicate homes of marine life (United Nations Environment Programme). That’s why we are proud to announce our collaboration with Paramount Consumer Products and Nickelodeon in support of SpongeBob SquarePants: Operation Sea Change, to play our part in helping to protect the home of our beloved sponge.

SpongeBob SquarePants: Operation Sea Change: Protecting our Oceans from Plastic Pollution

This partnership is more than just an endeavour; it’s a shared commitment to tackling the pressing issue of ocean plastic pollution and protecting the unique homes of our sea life. Join us on this mission to make a real impact on the health of our oceans and the creatures that call them home. Together, let’s turn the tide against plastic pollution. 🌊🐢🌎

Why SpongeBob?

A beloved character known for his spirited underwater adventures; this cause could not be closer to Nickelodeon and ecoegg’s hearts. By joining forces, we aim to raise awareness, inspire change, and take practical steps to mitigate the problem of plastic clogging our precious ocean waterways.

Watch this Space…

So far, Operation Sea Change has mobilised the support of various non-profit organisations, who are working to clean up plastic and debris around the world. This has been achieved through the mobilisation of various NGOs conducting global ocean clean ups!

And it’s only going to get bigger and EGGIER with ecoegg joining the large-scale mission to save our oceans – starting with affordable sustainable laundry for EVERYONE.

Together, ecoegg and Nickelodeon’s SpongeBob SquarePants embark on a mission to make a genuine impact. Stay tuned for exciting initiatives, projects, and products that reinforce our shared commitment to a cleaner and healthier planet.


Join us in this eco-friendly journey towards a more sustainable future.

The Problem

Want to know more about the issue of plastic pollution and why we are working together to prevent it?

According to the United Nations Environment Programme, a staggering 11 million tonnes of plastic infiltrate the ocean annually, endangering marine life.

How does it impact the marine ecosystem?

Every year, an estimated 100,000 marine mammals tragically lose their lives due to plastic debris. This staggering and preventable loss highlights a critical call for action.

Group 101

Marine life faces multiple threats: Ingestion, suffocation, and entanglement are the primary culprits, and our actions play a pivotal role in their well-being


The ingestion of plastic poses a grave danger. In 2019, one whale was found washed up with 40kg of plastic in its stomach, predominantly comprising plastic bags. This stark reality underscores the critical need to address plastic pollution.


Ghost fishing gear emerges as a silent yet significant threat. Abandoned fishing gear continues to trap and suffocate marine life, perpetuating a cycle of harm.


Six-pack rings, seemingly innocuous, become potential hazards when discarded. Turtles, in particular, fall victim to these rings, with entanglement around shells and necks posing a serious threat to their lives. We are dedicated to raising awareness and preventing such entanglements through responsible practices.


Over 8 million tonnes of plastic bottles end up in the ocean each year. Due to plastics stubborn breakdown, a bottle can last for 450 years in the marine environment. Our mission is to discourage the reliance on plastic detergent bottles, and diminish the threat to marine life by reducing the saddening above figure.

© 2023 Viacom. SpongeBob SquarePants created by Stephen HIllenburg

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